What is the close in a sale? It is the natural ending to a great presentation. It is a question we ask to check whether a prospect is ready to buy. That is the reason I say that it is a misnomer that you need to be a great closer in sales to be successful. Yes you need to close to be successful in sales. However this has nothing to do with the manner or type of close.
Yes, we use the step down close, the alternative close and even the direct close. However what is important to note is that a close reveals what the prospect is thinking and not to change his mind.